Turn Branding on Its Head : A Cheeseburger's Tale
Ever wondered what it would necessitate to revitalize a humble cheeseburger into a marketing sensation? Well, our pal Carl the Cheeseburger is about to illustrate just that. Carl's been feeling a little ordinary. He knows his traditional recipe is mouthwatering, but he's desiring something more. He wants to stand out in a world of burgers . That's